Booking Automation • After Hours

After-Hours Booking: Your Salon Never Sleeps

That midnight Instagram DM? The 6am text asking about availability? Capture every booking opportunity 24/7 — automatically.

The After-Hours Booking Problem

Your salon closes at 7pm. But your potential clients are browsing Instagram at 9pm, searching Google at 6am, and texting questions on Sunday afternoon.

Peak After-Hours Inquiry Times

8-10 PM
Evening browsing
After dinner, on the couch
6-8 AM
Morning planners
Before work scheduling
Sundays
Week planning
Getting ready for the week

Without after-hours booking, these inquiries wait 12+ hours for a response. By then, many have already booked with a competitor who was available.

The Cost of Missed After-Hours Inquiries

Monthly Loss Calculation

Daily inquiries (all channels)15
After-hours percentage35%
After-hours inquiries/month~160
Lost to slow response (50%)80
Would have booked (40%)32
At $80 avg ticket = Monthly loss$2,560

How After-Hours AI Booking Works

AI doesn't sleep. Here's what happens when someone reaches out after hours:

1
Instant Response

Within 60 seconds, AI responds on whatever channel they used (text, DM, etc.)

2
Answer Questions

AI provides information about services, prices, location — whatever they need to know.

3
Check Availability

AI accesses your real-time calendar to show available slots.

4
Book Appointment

Client selects a time, AI confirms the booking and sends all details.

5
You Wake Up to Bookings

Check your calendar in the morning — new appointments already confirmed.

After-Hours Channels to Cover

📸
Instagram DMs

Where discovery happens. People see your work, get inspired, and message immediately.

💬
Text/SMS

Preferred by many. Quick questions, availability checks, rebooking requests.

📞
Phone Calls

AI voice can answer calls, provide info, and book appointments verbally.

🌐
Website Chat

Visitors browsing your site at night can book without waiting for you to open.

The ROI of After-Hours Booking

Monthly Impact

Additional after-hours bookings captured+25-35
At $80 average ticket$2,000-2,800
AI booking cost-$300
Net Monthly Gain$1,700-2,500

That's $20,000-30,000/year in revenue that was previously walking to competitors — captured while you sleep.

Frequently Asked Questions

Studies show 35-40% of salon inquiries come outside business hours — evenings after 6pm, early mornings before 9am, and weekends. These are clients actively trying to book.

Ready to Book Clients While You Sleep?

See how Cora captures after-hours inquiries and books appointments automatically.