Booking Automation • After Hours

After-Hours Booking: Your Salon Never Sleeps

That midnight Instagram DM? The 6am text asking about availability? Capture every booking opportunity 24/7 — automatically.

The After-Hours Booking Problem

Your salon closes at 7pm. But your potential clients are browsing Instagram at 9pm, searching Google at 6am, and texting questions on Sunday afternoon.

Peak After-Hours Inquiry Times

8-10 PM
Evening browsing
After dinner, on the couch
6-8 AM
Morning planners
Before work scheduling
Sundays
Week planning
Getting ready for the week

Without after-hours booking, these inquiries wait 12+ hours for a response. By then, many have already booked with a competitor who was available.

The Cost of Missed After-Hours Inquiries

Monthly Loss Calculation

Daily inquiries (all channels)15
After-hours percentage35%
After-hours inquiries/month~160
Lost to slow response (50%)80
Would have booked (40%)32
At $80 avg ticket = Monthly loss$2,560

How After-Hours AI Booking Works

AI doesn't sleep. Here's what happens when someone reaches out after hours:

1
Instant Response

Within 60 seconds, AI responds on whatever channel they used (text, DM, etc.)

2
Answer Questions

AI provides information about services, prices, location — whatever they need to know.

3
Check Availability

AI accesses your real-time calendar to show available slots.

4
Book Appointment

Client selects a time, AI confirms the booking and sends all details.

5
You Wake Up to Bookings

Check your calendar in the morning — new appointments already confirmed.

After-Hours Channels to Cover

📸
Instagram DMs

Where discovery happens. People see your work, get inspired, and message immediately.

💬
Text/SMS

Preferred by many. Quick questions, availability checks, rebooking requests.

📞
Phone Calls

AI voice can answer calls, provide info, and book appointments verbally.

🌐
Website Chat

Visitors browsing your site at night can book without waiting for you to open.

The ROI of After-Hours Booking

Monthly Impact

Additional after-hours bookings captured+25-35
At $80 average ticket$2,000-2,800
AI booking cost-$300
Net Monthly Gain$1,700-2,500

That's $20,000-30,000/year in revenue that was previously walking to competitors — captured while you sleep.

Frequently Asked Questions

Studies show 35-40% of salon inquiries come outside business hours — evenings after 6pm, early mornings before 9am, and weekends. These are clients actively trying to book.
Yes. AI integrates with your booking system to check real-time availability, book appointments, and send confirmations — all automatically, any time of day or night.
AI can take detailed messages for callback, schedule callback times, or inform callers when staff will be available. You never lose the lead; you just respond when you open.

Ready to Book Clients While You Sleep?

See how Cora captures after-hours inquiries and books appointments automatically.